Empathy Drives Successful Innovations In Health

Forbes has an article looking at how empathy is the driving force for successful innovations in the healthcare sector for developing nations.

From human-centered design to the lean startup approach, methods to develop innovative products and services emphasize the importance of understanding what customers really need. Here are some lessons in innovation that social entrepreneurs have learned from empathizing with their customers:

  1. Don’t let technology take the wheel
  2. Build the solution for the most under-served customers
  3. Shift how the community sees you

Read the full article here

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s